What Makes a Buyer Premium (And What to Look for Before You Accept Them) by Adeline Atlas
May 07, 2025Hi Queens, welcome back to The Premium Path. I’m Adeline Atlas, and today we’re flipping the lens. Everyone talks about how to get premium clients — but very few teach you how to discern them. Because here's the truth: just because someone can pay, doesn’t mean they’re a premium fit.
we’re going to talk about what actually makes a buyer premium, how to spot the difference between a powerful client and a draining one, and what to screen for before you accept anyone into your high-level space.
If you want to scale without resentment, protect your reputation, and stay in your power as a premium provider — this is required listening.
First: Premium ≠ Price Point
A premium client isn’t just someone who pays a high ticket. Premium energy shows up in how they communicate, how they commit, and how they self-lead.
A $10K client who needs hand-holding, questions everything, or constantly second-guesses you will cost you more energy than they’re worth. Meanwhile, a $2K client who is decisive, respectful, and results-focused might create your best case study yet.
So premium isn’t about what they spend — it’s about how they show up.
Premium Clients Have These Traits:
Let’s break it down. These are your green flags — the energy, mindset, and behavior patterns of premium clients before they even buy:
1. Decision-Making Power
They don’t need to “ask their partner,” poll their followers, or wait for a sign. Premium buyers move from alignment, not hesitation. They do their due diligence, then they say yes or no. They don’t linger in limbo.
2. Clarity on Their Goals
Premium clients don’t need you to convince them to want more. They already know what they want — they’re just looking for the right person to help them get there faster. They come to you with vision, not confusion.
3. Respect for the Container
They don’t test your boundaries. They don’t treat your calendar like a hotline. They respect the structure, show up on time, do the work, and communicate with clarity. If you say 60 minutes, they don’t try to take 90.
4. Responsibility for Their Results
They don’t blame. They don’t whine. They take ownership. They ask good questions. They want feedback, not coddling. This makes them fun to coach, easy to collaborate with, and incredibly referable.
5. Desire for Depth Over Hype
Premium clients don’t need you to dance on reels or run countdown timers every day. They buy because of the strategy, the depth, the delivery. They’re not hype-dependent — they’re result-driven.
Red Flags to Watch for Before You Say Yes
Your application funnel, DM conversations, or sales calls should be filtering for this energy. Here’s what to look out for:
- ❌ Vagueness: “I just feel stuck and want to do something.” Premium clients are specific.
- ❌ Entitlement: “If I pay this much, I expect 24/7 access.” Nope. Premium is respectful.
- ❌ Disempowered Language: “I just need someone to save me.” You’re not a savior. You’re a strategist.
- ❌ Over-focus on price: If they ask about payment plans before asking about results, it’s a red flag.
Remember: one wrong-fit client in a VIP tier can poison the entire experience. Don’t lower the room to fill a seat. Protect the frequency of your space.
Your Intake Process Should Filter, Not Convince
Premium clients should pass through your intake — not be dragged into it.
Here’s how to structure it:
- ✅ Clear positioning on your sales page — who it’s for and who it’s not for
- ✅ Application that asks about results, not just income
- ✅ Optional voice memo Qs or Loom-style video ask: “Tell me why this is your next move and why now.”
- ✅ Pre-qualifying content that scares off anyone not ready for premium commitment
The goal is not to create barriers — it’s to create alignment. Your goal isn’t to close everyone. It’s to close the right ones.
Your Energy Also Filters Buyers
You attract what you allow.
- If your boundaries are weak, you’ll attract boundary-pushers.
- If your energy says “I need this sale,” you’ll attract clients who want leverage.
- If your content is all hype and no depth, you’ll attract people looking for performance, not partnership.
Premium attraction starts when you stop accepting clients who drain you. Your energy sets the standard.
Pricing Doesn’t Create Premium — Structure Does
It’s not about slapping $5K on something and calling it elite. A real premium tier includes:
- Intake curation
- Offer clarity
- Delivery with intention
- Boundaries with love
- An energy of partnership, not servitude
Your client should feel like they’re entering a sacred space that’s been designed with them in mind — not a transaction factory.
Final Tip:
Don’t just accept premium payments. Accept premium people. Screen for self-leadership. Filter for alignment. And build containers that amplify the energy of those who are ready to rise with you — not lean on you.
The money is important — but the match is everything.
💸 The Soul Social Vault
Everything you need to grow online — without burnout, gatekeeping, or guesswork.🗝
WHAT'S INSIDE
✔️ 200+ bite-size lessons on offers, sales, automation, branding
✔️ Step-by-step structure: beginner to advanced
✔️ Kajabi, Stan Store, and ManyChat training included
✔️ Learn how to price, sell, and scale your digital products
✔️ Bonus trainings, swipe files, and mini-masterclasses added monthly