The Rabbit Hole By Adeline Atlas (SOS: School Of Soul)
Jan 28, 2026
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How Fact-Checkers Became Censorship Tools
One of the most misunderstood pillars of the modern information war is: fact-checkers. You’ve seen them attached to social media posts, plastered on videos, and used by major platforms as justification for censorship. They claim to exist to keep the public safe from misinformation. But today, we’re pulling back the curtain to ask: are fact-checkers really neutral referees? Or have they become sophisticated tools of narrative enforcement, used to suppress inconvenient truths under the illusion of objectivity?
Let’s start with the basic idea. In theory, fact-checking sounds great. In a world where falsehoods can spread quickly online, it seems reasonable to have systems in place to evaluate claims. But the question isn’t whether facts should be checked — the question is who gets to check them, who funds the process, what standards are being used, and whether those standards are applied equally across ideological lines. As with any system of control, the problem is rarely in the concept — it’s in the execution, the ownership, and the hidden incentives that shape the outcome.
Most people believe fact-checkers are independent researchers working purely for truth. But the reality is that many of the largest fact-checking organizations are directly funded by the same corporations, governments, and NGOs that have a vested interest in promoting specific narratives. For example, organizations like the Poynter Institute, which owns PolitiFact, receive funding from Facebook, Google, and major pharmaceutical foundations. This creates a conflict of interest so large it should immediately disqualify them from being treated as neutral arbiters. If a pharmaceutical company funds the fact-checker that decides whether vaccine data is true or false, the game is rigged before it even begins.
When fact-checkers first emerged, their role was limited — mostly used by newspapers to verify quotes or correct typos. But during the rise of social media and particularly following political upheavals like Brexit and the U.S. 2016 election, fact-checking became industrialized. Tech companies were under pressure to “stop misinformation,” and rather than take legal responsibility for content moderation, they outsourced this function to third-party fact-checkers. What looked like an external solution was really a convenient shield. Now, when content is removed or demonetized, platforms can point to a “fact-check” rather than take the blame for censorship directly.
The mechanism works like this: a user posts a video or article. If that content contains certain trigger words or controversial claims — especially around topics like health, elections, or global governance — it is flagged by AI and sent to a fact-checking partner. That partner reviews the content, often using cherry-picked studies or vague language, and issues a label like “Partly False,” “Missing Context,” or “Debunked.” That label is then applied automatically to the content, which is either removed, buried in the algorithm, or accompanied by a warning message that deters viewers from engaging. But here’s the problem — the fact-check isn’t peer-reviewed, the evidence isn’t evenly weighted, and the label is final. There’s no appeal process. No room for nuance. Just a digital scarlet letter.
The language of the labels is itself a psychological weapon. “Partly false” suggests the whole thing is unreliable, even if only one minor detail is being challenged. “Missing context” implies deception, even if the main point is entirely accurate. These labels are designed not to inform — but to deter. They reduce complex issues into black-and-white judgments. They train viewers to distrust anything not officially sanctioned. And over time, they make people afraid to speak at all.
One of the most dangerous aspects of modern fact-checking is its selective enforcement. Some narratives are fact-checked relentlessly. Others are never touched. For example, citizen journalists exposing corruption, whistleblowers discussing hidden agendas, or doctors presenting early treatment protocols for illness are heavily scrutinized. But mainstream outlets that publish falsehoods with government backing often escape correction entirely. The system is not balanced. It doesn’t check all facts. It checks the facts that threaten the system.
And let’s be honest — most people never read the actual fact-check. They see the label and scroll past. This is by design. It’s not about correction. It’s about perception. It’s about creating a digital caste system where certain information is marked as dangerous and others as safe — regardless of truth. This turns public discourse into a manipulated spectacle, where the “truth” is decided by invisible editors with financial ties to the very institutions under question.
There have been multiple cases where fact-checkers were forced to quietly reverse their rulings after the original claim they labeled “false” turned out to be accurate. But by then, the damage is done. The content has been buried, the creator’s credibility has been undermined, and the public’s attention has moved on. Fact-checking has no accountability. It punishes in real time, but never apologizes in public.
And here’s the real kicker: many fact-checkers don’t even disprove a claim — they just argue with it. They’ll say a post is “misleading” without proving it’s untrue. Or they’ll say a statement “lacks context” without acknowledging that the core point is valid. This isn’t science. It’s spin. It’s designed to make disagreement look like dishonesty and to gaslight anyone who challenges the official story.
This tactic is particularly damaging to emerging researchers and truth-seekers. When you’re just beginning to question what you’ve been taught, and you post something based on your own study, only to have it labeled as misinformation, you start to doubt yourself. You feel attacked. Silenced. This emotional response is exactly what the system wants. Because fear kills inquiry. And self-censorship is the most effective form of control.
Let’s talk about the psychological impact. Fact-checking is not just about information — it’s about emotional conditioning. When users repeatedly see warning labels attached to certain topics — no matter how carefully researched or calmly presented — they start associating those topics with danger. It’s classical conditioning. Pavlovian. You say the wrong thing, you get punished. You click the wrong article, you get warned. Over time, your brain internalizes the rules, and you stop even exploring the edges. You become a compliant information consumer — not a critical thinker.
And that’s the ultimate goal. To train the public to outsource their thinking. To create a world where truth is no longer discovered, but delivered. Where questions are replaced by answers you didn’t ask for. Where exploration is labeled as extremism, and independent thought becomes a liability. This isn’t about stopping falsehoods. It’s about owning the lens through which all facts are viewed.
It’s important to note that real disinformation exists. There are bad actors who deliberately spread falsehoods for clicks, politics, or profit. But conflating those with genuine researchers or whistleblowers is a deliberate strategy. By blurring the lines, the system ensures that all dissent is treated as danger. And that’s how truth dies — not in one dramatic moment, but in the slow erosion of permission to ask questions.
In this climate, the best defense is discernment. You must become your own fact-checker — not in the corporate sense, but in the critical thinking sense. Don’t let warning labels think for you. Read the source. Check the study. Look at who funds the article. Ask who benefits from the narrative being pushed. If someone claims a post is false, ask how they know — and whether their evidence is stronger than the claim itself.
You must also train your emotional responses. If something triggers you, pause. If something is labeled “dangerous,” dig deeper. What’s being protected? What’s being hidden? Truth doesn’t need shields. It invites inspection. It can handle pressure. Only lies need fact-checkers with no transparency, no accountability, and no debate.
The digital world we’re living in now is one of narrative warfare. It’s not about facts vs. lies — it’s about who controls the filter. And fact-checkers have become the janitors of that filter, sweeping away the inconvenient pieces before they can even be examined. But you have the power to see past it. You have the tools to research, question, verify, and decide for yourself.