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Standards and Strategy

Standards and strategy are intertwined; one supports the other. Without a clear strategy, it becomes challenging to recognize when you’re veering off course—or even to see your path at all. A strategy provides direction, while your standards serve as benchmarks to evaluate whether your actions align with your objectives.

Your standards are a critical component of executing your strategy. They act as tools for assessing your decisions and determining if they meet the criteria you've set for yourself. Standards help you stay focused, prevent you from straying, and guide you in course correcting when you begin to wander from your strategic goals.

Having standards is essential for maintaining your direction. They allow you to make conscious choices, ensure that your efforts align with what truly matters to you, and support you in staying committed to your path.

Who Could You Become?  

Think about how you spend your resources:

Healthy grocery shopping—$100: "Too expensive"

Dinner date—$100: "Reasonable"

Months of supplements—$100: "Can't afford that"

Night out drinking—$100: "Weekly occurrence"

Personal growth seminar—$250: "Crazy talk"

Gucci belt—$250: "Need to have it"

Start a business—$1000: "Can't justify that"

iPhone 16—$2000: "The newest model is a necessity"

Sixty minutes at the gym: "I wish I had time"

Sixty minutes watching Netflix: "Time flies, watch another one”

Everything in life comes down to priorities. What you choose to prioritize will shape your future. Close your eyes and envision your life five years from now. What does it look like? What steps did you need to take, both personally and professionally, to get there? Adjust your choices today to align with what your future self needs from you. Create urgency—aim to achieve a five-year plan in just six months.

Maintaining Your Standards: "Be Savage or Be Average"
Knowing your strategy and where you want to go allows you to make deliberate choices. You must overstand what you can and cannot afford to do on your journey. Standards help you make these decisions. You can be selective and say, "I will do this, but I can’t afford to do that right now. It doesn’t fit my standards." To succeed in your Game, you must know your standards and fiercely commit to meeting them.

For example, I often tell people, "Look, I just can't afford to hang out." When I say this, I mean it in terms of resources, not just money. My Game cannot afford me going out on a Saturday night with people who don't align with my energy or might keep me out too late. I can't afford to fall out of my Game the next morning. Staying out late or drinking could cost me half the next morning or even the afternoon. I can’t afford that in my Game. I cannot waste time or energy—they are vital resources. Anything that costs me these or doesn’t align with my strategies simply isn’t worth it. It doesn’t fit my standards

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