How To Play By Adeline Atlas (SOS: School Of Soul)

Jan 04, 2026

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 Life Scaling: You Must Love What You Build

What do you want to build? What direction will you go?

People feel empty because they're not doing the things they want to do. They're not in alignment. That ties back to chasing. You feel empty chasing the things you're told to chase. 

Why I Won’t Do Anything That Doesn’t Bring Me Joy:

Living by the principle of doing only what brings you joy is a transformative approach to life. It means making choices that align with your happiness and well-being, thereby enhancing your productivity and overall satisfaction. This philosophy isn't about avoiding responsibilities or challenges; it's about finding joy in the process and making conscious decisions that reflect your true interests and passions.

Identify activities that bring you joy and prioritize them by working them into your Game plan and how you earn your income. Work them into what you build in life, and build a life around what you love. You don't want to just build anything in life; you want to create a life you love around the things you love and the things you are good at.

You must love what you build, or you won’t finish it. Period.
Building something you don’t love is a one-way ticket back to square one, feeling empty even if you built something impressive. Take it from me—I’ve been there.
Here’s the truth: to scale up in life, you have to be in love with what you’re building. If you’re not, there will come a day when you just won’t want to do it anymore. I learned this the hard way. I built the ARM Group, my real estate company, and realized that having a commercial space wasn’t for me. Being a team lead that had to manage people daily was not for me.

It was a bad idea to build a commercial space that tied me to a location and required me to spend my days being a manager and not focusing my time on building my own life and success.
Why did I hit that point after all the hard work was done? My office was built, my team was number one, and the money was rolling in.
Because the hard work is never done—sure, raising a business from the ground is the difficult part, but it's a hard, long, one-time push. It's the day-to-day sustaining that will kill you if you don’t love what you are building. Meaning you’d better like what you do and want to do it, or you won't be able to sustain and scale because the life you create will require you to maintain it once it is done.

To scale, you must keep going—thus it must be a vocation or a mission that lights you up. Tired, exhausted, or all worked out are not all the same. You can be exhausted and physically tired from go-go-going AND still be super excited and happy when you hit the pillow with your head. AND you can be exhausted, drained, and empty from work that you are making work—these are different.
You must choose something you love to do when you build your ideal life.

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Adeline Atlas - @SoulRenovation